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Link Optimization

A few years ago the major search engines looked at the content of your Web site and ranked your Web site accordingly. If there was well written copy about your products and services and you inserted the proper code that the search engines could read, then your Web site ranked high for specific keyword phrases. It is estimated that the search engines gave your content about 90% weighting.

How things change in "Web time!"

Now the most controllable aspect of search engine marketing is what we call "off page" promotion. Building in-bound links or Link Optimization into your Web site from industry related Web sites are one of the best ways to improve your ranking with the search engines.

If you are not participating in Link Building or Link Optimization program for your company you are really missing the bot! ...sorry!

Register for our Executive Briefing to find out more....